DISCRIBTION    :

Wix Ventures supports early-stage companies through investment, guidance, and strategic partnership. The branding and website were shaped around core values defining this mission: safety net, guidance, partnership, growth, and journey.
 

The visual language combines Wix’s signature brand shapes with a dot-based graphic system. This continuous dot grid follows the user throughout the site, symbolizing the safety net Wix Ventures provides while connecting key elements to represent partnership and shared progress. Subtle cursor-responsive interactions reinforce the sense of ongoing support and emphasize the journey Wix Ventures takes alongside the companies it empowers.